
True North Real Estate Development confirms the purchase of Portage Place mall, progressing a transformative redevelopment project to better connect and serve Winnipeg’s downtown with healthcare, housing, key services and greenspaces. Property and assets are officially acquired Nov. 29.
As part of a continued commitment to enhance guest experience, True North grows its operational portfolio to include all food and beverage services at Canada Life Centre and the Burton Cummings Theatre, adding to successful hospitality operations at hockey for all centre and Camp Manitou.
The Wawanesa Mutual Insurance Company officially opens its new National Headquarters in True North Square’s third tower, welcoming 1,300 Manitoba employees to the heart of downtown Winnipeg. Designed by Architecture 49, built by PCL Construction, and featuring stunning architectural details reflecting Wawanesa’s local roots, the 21-storey tower is an impressive addition to Winnipeg’s skyline and a pivotal project in the revitalization of the downtown core.
A $13-million venue renovation brings True North’s total reinvestment into updating and innovating Canada Life Centre to more than $85 million and results in an expanded north concourse, the creation of the Scotia Wealth Management Premium Club & Event Level, and the transformation of two suites to bring a trend-setting luxury theatre-style space in PlayNow Lounge.
Winnipeg Jets legend Dale Hawerchuk passes away at the age of 57 following a battle with cancer. The team’s 10th season is dedicated to Dale with a redesigned anniversary logo featuring his number 10. True North also announces a permanent statue, to be unveiled in True North Square.
Generously supported by the Price Family and the Travis Price Classic, Camp Manitou’s new Travis Price Centre opens its doors to campers June 15. Along with the development of an additional 11 acres, the new lodge contributes to doubling camp’s capacity to 400 campers per day.
The COVID-19 global pandemic commences with the postponement and eventual cancellation of NHL, AHL and concert activity. Over the next 18 months, public health restrictions ebb and flow. Throughout the pandemic, the True North team is kept intact, allowing for notable community support, including the formal launch of the Downtown Community Safety Partnership, of which True North is a founding partner.
The Winnipeg Jets make it to the NHL post-season for the first time since relocating to Winnipeg. The return to the post-season also marks the return of the “Whiteout”. Originally a celebration from the Jets’ previous era, fans continue the tradition of getting decked out in white from head to toe to show their post-season support.
With the vision of enhancing programming for WJHA student athletes, the Winnipeg Jets True North Foundation assumes the operations of Camp Manitou, a 28-acre camp established in 1930 by six Winnipeg service clubs. The foundation continues to invest in refurbishing and restoring the grounds and building new amenities.
Following the 2011 passing of Winnipeg Jets player Rick Rypien, the curriculum-based mental wellness program Project 11 launches in his honour, fulfilling his wish to provide youth with mental wellness resources that he never had. The program begins with curriculum for students in Grades 5 to 8. Project 11 grows to be available to all grades in 2021.
Winnipeg hosts the 2006 AHL All-Star Classic at MTS Centre. The Canadian AHL All-Star team defeats the PlanetUSA AHL All-Star team 9-4 in front of a capacity crowd of 15,015 fans – an AHL record. Moose netminder Wade Flaherty is named Most Valuable Player and Moose veteran Jimmy Roy serves as captain of the winning Canadian team.
MTS Centre opens its doors on November 16, 2004 with a grand opening concert called “Northern Lights Northern Stars”. The show features performances by celebrated Manitoba artists, including Burton Cummings, Randy Bachman, Tom Cochrane, Doc Walker and the Winnipeg Symphony Orchestra.
The Manitoba Moose Yearling Foundation (MMYF) is founded to facilitate community involvement among players, coaches, board members and employees. As part of True North’s commitment to giving back, efforts centre on raising funds for a number of local charities with a focus on youth and active living.







































